2004-03-08

04.03.07 hp blog research



  • Warning: Blogs Can Be Infectious
    , Wired News, Amit Asaravala,
    March 5, 2004, Story location:
    http://www.wired.com/news/culture/0,1284,62537,00.html


    The most-read webloggers aren't necessarily the ones with
    the most original ideas, say researchers at Hewlett-Packard Labs.

    Using newly developed techniques for graphing the flow of
    information between blogs, the researchers have discovered that
    authors of popular blog sites regularly borrow topics from
    lesser-known bloggers -- and they often do so without attribution.

    These findings are important to sociologists who are interested
    in learning how ideas grow from isolated topics into full-blown
    epidemics that "infect" large populations. Such an understanding
    is also important to marketers, who hope to be able to pitch products
    and ideas directly to the most influential people in a given group.


  • tools sited in the article

  • resources


    • hp information dymamics lab blog project
      - Memes, Blogs, and iRank,
      Supplement for Implicit Structure and Dynamics of Blogspace.

    • hp information dynamics lab
      - the main research focus of
      the information dynamics laboratory is on the relation between
      the local actions and the global behavior of large distributed
      systems. Areas that we explore are distributed knowledge,
      ` aspects of bioinformatics, social organizations, and novel
      economic mechanisms.


      • "Privacy and Deviance,
        Bernardo A. Huberman, Eytan Adar and Leslie Fine
      • How to search a social network,
        Lada A. Adamic and Eytan Adar
      • Implicit Structure and the Dynamics of Blogspace,
        Eytan Adar, Li Zhang, Lada A. Adamic, and Rajan M. Lukose
      • Finding Communities in Linear Time,
        Fang Wu and Bernardo A. Huberman
      • Conversational Structure in Email and Face-to-face Communication,
        Christoph H. Loch, Joshua R. Tyler, and Rajan Lukose


    • intelliseek
      - delivers actionable business intelligence solutions that
      drive ROI and decision-making for progressive marketers,
      researchers and government professionals. e.g.
      Power Shift:
      How the Internet Gives Consumers the Upper Hand - and What
      Proactive Automakers Can Do About It
      examines the
      reach of consumer-to-consumer discussions about autos on
      the Internet and lays out a plan of action for auto firms,
      agencies and others interested in capturing, understanding
      and acting on this online "buzz."